However he was never going to get a World Title run, and the suggestion that he deserves it for years of service is IMO a stupid argument.
No it isn't. Why do you think KANE got his run now? He hasn't sold anywhere close to the merch that Matt Hardy does. That is a huge factor in who gets the belt. Matt is always over at live events. He'd sometimes get the 3rd biggest pop behind Taker and Rey and that is when he was stuck in some shitty feud.
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