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It sure is the best feud going. So far it has been booked brilliantly with alot of depth, Punk really has been excelling here.

Whereas Jeff just seems like a whiny kid who doesn't get his way all the time. I think that adds an interesting dynamic to it because Jeff is pushed to be a loved no matter what face whos following believe to them Punk has done something sinful whereas if Jeff did the same he would be rewarded. Punk has done nothing that any face wouldn't do since then aswell as giving answers for his actions but if no one knew Hardy they would presume he was heel due to his actions. That is why I think WWE can really milk this either way they go with it and make it the best in a long while (well since HBK/Jericho).

They have two ways of doing this, they could either do a long drawn out Punk heel turn as is most likely or they could totally suprise everyone and have Hardy turn heel with Punk an even stronger face due to it. Obviously the latter is very unlikely but it could be done with so much class and one could argue afterwards all the clues were there at the start. Either way this feud has alot of potential and will hopefully go on awhile. (If Hardy stays of course)